We’re celebrating the future of packaging design!

 For this UK competition we’ve invited all design students across the globe and others under the age of 30 to design innovative and appealing glass packaging for a spirits brand.
The theme is a very real challenge to spirits brand owners – how to convey both PREMIUM brand cues and enhanced SUSTAINABILITY.
The bottle shape and colour is a 75cl premium standard bottle, one of a series being launched commercially in May. Entrants will create designs that can be printed directly onto the glass using the capabilities of O-I : EXPRESSIONS. This digital technique makes it possible to print sculpted decorations into the bottle to create 3-dimensional works of art.
An expert jury has selected five finalists and a winner. O-I will produce the five designs in glass and they will be displayed at Packaging Innovations London, on the Packaging Innovations website and in wide-ranging industry communications. The overall winner will also receive an Apple iPad Pro 12.9-in (4th generation) 256GB, plus Apple pencil (2nd generation).

#oiexpressions #oidesignawards

Entry criteria

The O-I : EXPRESSIONS DESIGN AWARDS 2021 is a UK competition open globally to all students and to any other designers under the age of 30 on July 4 2021.

You may create your design in either 2D or 3D formats and the visuals must be accompanied by a design rationale (pictures with a min of 300 dpi and in CMYK at PSD format; illustrator format in .AI or .PDF). The competition website includes bottle specifications and details of O-I : EXPRESSIONS. All designs must be capable of being printed directly onto glass.

Participation is free and entering the competition demonstrates acceptance of and compliance with competition rules, terms and conditions.

Projects must be submitted using the digital platform before midnight on July 14 2021.

O-I 2

About O-I

At O-I Glass, Inc. (NYSE: OI), we love glass and we’re proud to be one of the leading producers of glass bottles and jars around the globe. Glass is not only beautiful, it’s also pure and completely recyclable, making it the most sustainable rigid packaging material. Headquartered in Perrysburg, Ohio (USA), O-I is the preferred partner for many of the world’s leading food and beverage brands. We innovate in line with customers’ needs to create iconic packaging that builds brands around the world. Led by our diverse team of more than 25,000 people across 72 plants in 20 countries, O-I achieved revenues of $6.1 billion in 2020. Learn more about us:

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Bringing the industry together!

1 & 2 December 2021

Packaging Innovations & Luxury Packaging 2021 has moved to 1 & 2 December. With COVID restrictions easing as time goes on we can’t wait to launch our first show back, better than ever!