The event that brings branded and luxury packaging to life...

Packaging Innovations & Luxury Packaging London is the UK’s only packaging event that brings together the FMCG, luxury and bespoke packaging communities with a show dedicated to premium and luxury packaging! Taking place at Olympia London over 2 days.

The event brings together perfume & cosmetics brands, beverage & food manufacturers, breweries & luxury distilleries and retailers. Brands visit the show to discover their latest industry packaging trends & design, learn from the industry experts, discover new product launches from our exhibitors and to network with their industry peers.

The last edition celebrated 10 successful years and the biggest show to date! Ever growing innovation has ensured a record number of major decision-makers and buyers from top brands and retailers using Packaging Innovations & Luxury Packaging London to source inspiration for their products.

You can find out more about the Global Packaging Portfolio, including the International Sales team on their website.

packaging innovations

The future of branded and inspirational packaging

Packaging Innovations is the UK’s leading packaging trade show. We bring together brands and retailers with hundreds of packaging suppliers to do business and network. Visitors come to this show to discover the latest industry trends, learn from sector focused content and discover new product launches and solutions from our exhibitors and show features.

luxury packaging

The future of premium and bespoke packaging

The UK’s only luxury packaging event for branded, inspirational, prestige and bespoke packaging! Taking place at Olympia London over 2 days, the event brings together brands and retailers of luxury packaging.

Visitor Profile

2019 saw more visitors than ever before, with a 9% growth in visitor attendance. Some of the world’s biggest brands and retailers packed out the halls of our 2019 event. Here is the profile of our visitors:

Top industry sectors

Beauty & Personal Care 24%
Food 22%
Drinks 17%
Retail 14%
Design Agencies 12%
Other 11%

What our visitors thought

The show attracts the highest level of brands, designers and start-ups across key market
sectors to ensure our exhibitors meet the top buyers in person.

0 %
of visitors felt satisfied with the event
0 %
of visitors would recommend the event to a friend or colleague
0 %
of visitors met their objectives

Who visits?

The show attracts the highest level of buyers, brands, designers and start-ups across key market
sectors to ensure our exhibitors meet the top buyers in person.

Cosmetics and Perfume

Estee Lauder
Charlotte Tilbury
Molton Brown
Penhaligon’s
Lush
Baylis & Harding
Coty
Jo Malone
Boots
PZ Cussons
Elemis
Avon
Neal’s Yard

Luxury and Premium Drinks

Diageo
Heineken
LVMH
Fever Tree
Carlsberg
PepsiCo
Halewood
Innocent
Absolut
Asahi
Chivas Brothers
Pukka
Coca-Cola

Premium and Gourmet Food

Waitrose
Fortnum & Mason
Graze
Hotel Chocolat
Gousto
Ferrero
Just Eat
Quorn
Twinings
Jamie Oliver
Itsu
Unilever
Marks & Spencer

Retailers

Harvey Nichols
Swarovski
The White Company
Next
Paul Smith
Harrods
Adidas
Ted Baker
Cath Kidston
Interflora
Missoma
Louis Vuitton
John Lewis
ASOS

Job functions

Decision making

What our exhibitors thought

Value of sales generated (across all visitors) as a result of PIL is between £60.4M and £75.5M. This equals an average order per visitor of between £12K and £16K as a result of their visit.

0 %
of exhibitors were satisfied with the event
0 %
of exhibitors met their objectives
0 %
say the event is important to their business
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