Casual Business | Bowl Grabber Wine
Bowl Grabber was born out of the desire to celebrate the enjoyment of drinking great wine without pomp or ceremony. Casual Business created a fun brand to house this premium wine in bottles, cans and boxes so you can enjoy it wherever you are without fear of wasting a drop!
Casual Business created a custom typeface for the logo, complimented with energetic colours and quirky illustrations by Egle Zvirblyte, to create an exciting brand that rebels against stuffy, premium wine designs.
Some details were added in print, such as the gold foil on the Master of Wine icon to communicate the high quality of the product.
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