Packaging Innovations & Luxury Packaging

The future of branded and premium packaging

1 & 2 December 2021 | Olympia London

Casual Business | Bowl Grabber Wine

Bowl Grabber was born out of the desire to celebrate the enjoyment of drinking great wine without pomp or ceremony. Casual Business created a fun brand to house this premium wine in bottles, cans and boxes so you can enjoy it wherever you are without fear of wasting a drop!

Casual Business created a custom typeface for the logo, complimented with energetic colours and quirky illustrations by Egle Zvirblyte, to create an exciting brand that rebels against stuffy, premium wine designs.

Some details were added in print, such as the gold foil on the Master of Wine icon to communicate the high quality of the product.

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Bringing the industry together!

1 & 2 December 2021

Packaging Innovations & Luxury Packaging 2021 has moved to 1 & 2 December. With COVID restrictions easing as time goes on we can’t wait to launch our first show back, better than ever!